Sony Completes Installation of Flat-Panel Displays in Skylofts at MGM Grand

Sony's Plasma and LCD Displays Integrated Into New Luxury Lofts

PRNewswire
LAS VEGAS
05/04/2005

Sony Electronics' professional flat-panel displays are adding a luxurious touch to the new two-story Skylofts at the MGM Grand in Las Vegas. Sony has installed about 250 plasma and LCD displays, ranging from 32-inch to 50-inch screen sizes, to entertain the most discerning traveler.

"There is a growing need in the hospitality industry for cutting-edge technology and partners that will help hotels cater to their guests' needs," said Neal Goldsmith, professional display product manager for Sony Electronics. "We are pleased to be teaming up with the Skylofts at the MGM Grand, one of the premier properties on the Las Vegas strip, to showcase our award-winning displays."

"Skylofts offer guests the ultimate experience in elegant and private hotel accommodations," said Tobias Mattstedt, vice president of Skylofts at MGM Grand. "By joining with Sony we can offer leading entertainment technology and services to our valued customers."

  Sony products available in the new Skylofts include:

   *  FWD-32LX1 -- Sony's latest LCD flat-panel display, the 32-inch
      FWD-32LX1, is available in silver, black or pearl white with a durable
      and stylish crystal bezel.  Skyloft guests will find the FWD-32LX1
      installed in the wall above the suite's infinity-edge bathtub enabling
      guests to watch their favorite programming in sharp detail while
      soaking in a soothing bath.

   *  PFM-42X1 -- The 42-inch PFM-42X1 plasma display offers advanced
      technology for enhanced image retention protection and a 60,000 hour
      panel life.  The image performance includes an enhanced contrast ratio
      with the ability to easily connect with multiple input combinations.

   *  FWD-50PX1 -- Ideal for hospitality suites, the 50-inch FWD-50PX1
      plasma display is a stylish progressive panel that comes with a
      durable and stylish crystal bezel and is available in silver, black or
      pearl white.  The FWD-50PX1 also shares the same cable management
      scheme as the FWD-32LX1, which ensures secure connections.

Editor's Note: For press releases and digital images, please visit www.sony.com/news. Customers looking for product information can click on www.sony.com/professional. More information regarding the nearest Sony authorized dealer or service location is available by calling 1-800-686-SONY.

  Contact:  Jon Piazza
            Sony Electronics Inc.
            858-942-3825
            jon.piazza@am.sony.com

            Joslyn Beloff
            Burson Marsteller
            212-614-4664
            joslyn_beloff@nyc.bm.com

SOURCE: Sony Electronics Inc.

CONTACT: Jon Piazza of Sony Electronics Inc., +1-858-942-3825,
jon.piazza@am.sony.com; or Joslyn Beloff of Burson Marsteller,
+1-212-614-4664, joslyn_beloff@nyc.bm.com, for Sony Electronics Inc.

Web site: http://www.sony.com/professional