Sony Offers Limited Edition AIT-5 Solutions

PRNewswire
SAN JOSE, Calif.
11/07/2006

Sony Electronics is now shipping a limited edition of branded AIT-5 tape drives, autoloader and libraries bundled with Symantec's Backup Execâ„¢ 11d software and AIT-5 media. These special bundles will be available until Jan. 31 through commercial distributors and resellers nationwide.

A corresponding media promotion is running in conjunction with the limited edition products, offering end-users who purchase qualifying branded models of AIT-5 drives, autoloaders or libraries along with specified quantities of AIT- 5 media, the ability to receive additional media at no further charge.

Sony is also offering a trade-in program featuring a rebate of up to $350 on pre-owned, functioning tape drives and automation products when purchasing one of the limited edition Sony-branded AIT-5 drive bundles.

The bundle models that qualify for the AIT-5 media promotion and the trade-in program include:

   *  AIT-5 Internal Drive: AIT-i1040LE
   *  AIT-5 External Drive: AIT-e1040LE
   *  AIT-5 Desktop Autoloader: AIT-D81A5LE
   *  AIT-5 1U Rack-mountable 8 Cartridge Autoloader:
      AIT-81A5BBLE / AIT-81A5BRBBLE
   *  AIT-5 2U Rack-mountable 16 Cartridge Library: LIB-162A5BBLE

Editors Note: Based in San Jose, Calif., the Tape Storage Solutions segment of Sony Electronics' Component Solutions Business Division markets storage solutions through OEMs, commercial and industrial distributors, retailers and resellers. For additional press information and images of Sony storage products, visit the company's news and information web site at www.sony.com/news. Your readers can obtain more information directly at www.storagebysony.com and www.mediabysony.com. More information about the AIT-5 limited edition bundles and the media promotion can be found at www.sony.com/AIT5.

  Contact:       Elizabeth Boukis
                 Sony Electronics Inc.
                 elizabeth.boukis@am.sony.com

                 Kim Fleischman
                 The Hoffman Agency
                 kfleischman@hoffman.com

First Call Analyst:
FCMN Contact:

SOURCE: Sony Electronics Inc.

CONTACT: Elizabeth Boukis of Sony Electronics Inc., +1-408-955-5616,
elizabeth.boukis@am.sony.com; or Kim Fleischman of The Hoffman Agency, +1-303-
327-5480, kfleischman@hoffman.com, for Sony Electronics Inc.

Web site: http://www.sony.com/news
http://www.sony.com/AIT5