'The Hot Ticket' Launches in August With State-of-the-Art Digital Presentations DELIRIUM™ by Cirque du Soleil®

IN US & CANADIAN MOVIE THEATERS

PRNewswire
CULVER CITY, Calif.
Aug 11, 2008

On August 20th, 21st, 23rd and 24th Sony Pictures Releasing's new special programming division The Hot Ticket will bring audiences the groundbreaking live music and dance extravaganza DELIRIUM in HD from Cirque du Soleil. For the first time ever, special limited engagement presentations of DELIRIUM will be available to audiences in select movie theaters across the US and Canada.

"We couldn't be more delighted and proud to kick off our inaugural slate of Hot Ticket programming with Cirque du Soleil's DELIRIUM," said Rory Bruer, President of Domestic Distribution for Sony Pictures Releasing. "It's the perfect marriage to have such a visually exciting multimedia show as DELIRIUM showcased in theaters in state-of-the-art high definition presentation. It is stunning to experience the show in this way and it sounds amazing. It's truly the next best thing to being there and experiencing the show 'live' and I believe audiences will be blown away by the incredibly creative and talented artists, acrobats and performers that make up the world renowned Cirque du Soleil troupe."

With visually stunning tableaux in which music and projections meld together, DELIRIUM is a mesmerizing production. "We are happy to take this opportunity to bring the Cirque du Soleil experience to a new entertainment environment," explained Jacques Methe, Executive Producer at Cirque du Soleil Images. "We believe that DELIRIUM in HD will offer audiences a memorable experience in movie theaters because of its magnitude, the energy of the performers and the diversity of its music going from percussion to electronic music."

Audiences throughout North America will discover or rediscover the journey of Bill, the main character who is searching for balance in a world increasingly out of sync with reality. This incandescent journey filmed under the highest standards will be seen with a state-of-the-art digital projection and surround sound.

Said David Mallet, director of the film, "I am really happy with this one-of-a-kind production since the use of twenty cameras allowed us to both capture the spectacular scale and nature of the show along with the incredible skill and intimate interaction of the fabulous Cirque du Soleil artists. This unique cinema experience will be a delight for the viewers."

The experience is unique for the viewers who can now enjoy the performances of dancers, singers, musicians and acrobats on a large screen in digital theaters. The result is an entertainment experience that is available for a limited time.

For further information and to purchase tickets for DELIRIUM please visit http://www.delirium.thehotticket.net/.

About Sony Pictures Entertainment

Sony Pictures Entertainment (SPE) is a subsidiary of Sony Corporation of America (SCA), a subsidiary of Tokyo-based Sony Corporation. SPE's global operations encompass motion picture production and distribution; television production and distribution; digital content creation and distribution; worldwide channel investments; home entertainment acquisition and distribution; operation of studio facilities; development of new entertainment products, services and technologies; and distribution of filmed entertainment in more than 100 countries. Sony Pictures Entertainment can be found on the World Wide Web at http://www.sonypictures.com/.

About Cirque du Soleil

Cirque du Soleil is primarily a creative content provider for a wide variety of unique projects. In addition to shows, the company, which has its International Headquarters in Montreal, extends its creative talent to other spheres of activity. While maintaining stringent standards of artistic quality and originality, Cirque du Soleil brings to innovative projects the same energy and spirit that characterize each of its shows.

Cirque du Soleil is a Quebec-based organization providing high-quality artistic entertainment. Since its beginnings in 1984, almost 80 million spectators in over 200 cities on five continents have been thrilled by Cirque du Soleil. In 2008, 18 shows will simultaneously be presented around the world. Cirque du Soleil has been the recipient of many prestigious awards, including the Emmy, Drama Desk, Bambi, ACE, Gemeaux, Felix and Rose d'Or de Montreux.

For more information about Cirque du Soleil, visit http://www.cirquedusoleil.com/.

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SOURCE: Sony Pictures Entertainment

CONTACT: Seth Fradkoff, Director of Publicity of Columbia Tristar Motion
Picture Group, +1-212-833-7635, seth_fradkoff@spe.sony.com

Web site: http://www.sonypictures.com/


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