Michael Madsen, George Hamilton and Paul Ben-Victor Star in COMA, an Original Web Series Premiering on Crackle.com

From WIMO, Seven-Episode Series To Launch On August 20

Aug 20, 2008

Michael Madsen, George Hamilton and Paul Ben-Victor will star in COMA, an original web series set to premiere on Crackle.com on August 20. Produced by Drew Fitzgerald & Stefan Haller from WIMO, Miguel Melendez at Overbrook Entertainment and Anonymous Content, the seven-episode series is set in a contemporary noir metropolis and follows Mayor Hannon (Hamilton) and crime syndicate leader Lennox (Madsen) as they work together to take down the city's crime boss. Directed by P.R. Brown and shot in a style reminiscent of Sin City and 300, COMA also features special guest appearances by Tony Todd (Candyman), Lou Casal ("NYPD Blue"), and April Scott (The Dukes of Hazzard: The Beginning.)

The series is being sponsored by Sony Electronics and its new line of VAIO PCs. It will be supported by Microsoft Vista Ultimate and distributed online via Crackle.com, the Sony Pictures Entertainment online video network, as well as YouTube, Hulu, AOL, Adobe, and on mobile at AT&T and Verizon Wireless' V CAST Video service. In addition, an exclusive Director's Cut Blu-ray Disc™ featuring all COMA episodes will be distributed in magazine inserts this October. The limited edition disc will also include music and movie content from Sony BMG and Sony Pictures.

The unique web series was shot with Sony professional high-definition cameras. COMA was developed to be experienced in a mobile environment. On the heels of the Sony VAIO FW notebook release, the webisodes are ideal for this new multi-media PC with its Blu-ray Disc high-definition playback capabilities.

"The future of our industry is rooted within innovative distribution," said Miguel Melendez, President/ Overbrook Entertainment-Management Division and executive producer of COMA. "Our partnership with WIMO is a creative one where we get to explore how extraordinary content meets groundbreaking technology."

"With the growing success of video on the internet, iPods and cell phones, we felt the global market was ready for high-end content produced exclusively for these devices," said Stefan Haller, a partner in WIMO. Added Drew Fitzgerald, also a partner in WIMO, "We spent a great deal of time experimenting with different formats, and COMA was the result of our extensive research and development in this area."

"COMA will look amazing on the Sony VAIO FW," said Stuart Redsun, senior vice president of corporate marketing at Sony Electronics. "With cutting-edge technology and the webisode's rich content, the new VAIO FW offers the ultimate mobile high-definition experience."

"By merging our technology, media and entertainment assets, we are able to deliver original content that offers an immersive Sony experience," said Lynn Lewis, EVP Global Managing Partner at Universal McCann, Sony's media agency of record.

  COMA was written by WIMO partners Drew Fitzgerald and Stefan Haller.
  Creative Artists Agency orchestrated the deal on behalf of WIMO.

  About Crackle

Crackle, Inc., a Sony Pictures Entertainment Company, is a multi-platform video entertainment network that distributes work from the hottest established and emerging talent on the web and beyond. Crackle's addictive channels and shows reach a global audience across the Internet, in the living room, and on devices including a broad range of Sony electronics. Crackle, in on-going collaboration with Sony Pictures Entertainment and other leading partners, discovers and promotes the stars of tomorrow. Visit Crackle's site at http://www.crackle.com/.

About Sony Electronics

Headquartered in San Diego, Sony Electronics is a leading provider of audio/video electronics and information technology products for the consumer and professional markets. Operations include research and development, design, engineering, manufacturing, sales, marketing, distribution and customer service. Sony has played a key role in the development of Blu-ray, Disc™, CD, DVD and Super Audio CD technologies, among many others. The company is noted for a wide range of consumer audio-visual products, such as the BRAVIA® LCD high-definition television, Cyber-shot® digital camera, Handycam® camcorder and Walkman® personal stereo. Sony is also an innovator in the IT arena with its VAIO® personal computers; and in high-definition professional broadcast and video equipment, highlighted by the XDCAM® HD and CineAlta™ lines of cameras and camcorders, and the SXRD™ 4K digital projector. The latest news and information is available at the company's web site at http://www.sony.com/news.

About Universal McCann

Universal McCann (UM) is a global media communications agency providing Next Thing Now solutions for the world's leading marketers and strategic thinkers including Coca-Cola, ExxonMobil, Johnson & Johnson, MasterCard, Microsoft, Sony, Bacardi, L'oreal and UPS. Part of the Interpublic Group of Companies (IPG), UM has 90 offices in 66 countries and over 2,800 employees with headquarters in New York. UM provides a full spectrum of media services including media and communications planning, digital strategy consultation, analytics and economic modeling and research and consumer insight. The company's mission is to deliver marketing breakthrough through media excellence.

About WIMO

Founded in 2007 to develop and produce content for all emerging distribution platforms including but not limited to Internet and PMPs. WIMO also develops and produces branded content in conjunction with Global Brands including Sony and Microsoft. In addition, WIMO provides cutting edge technology solutions for the distribution of digital content to multiple platforms around the world. For information: http://www.wimo.mobi/.

About Overbrook

Overbrook Entertainment, a production and management company, was formed in 1998 by partners James Lassiter and Will Smith. In 2007 the company welcomed a third partner, Ken Stovitz. Films the company has produced over the last 10 years include "Ali," "I-Robot," "Hitch," "Saving Face," "ATL," "The Pursuit of Happyness," "I Am Legend," and "Hancock." Future projects include "Lakeview Terrace," "The Secret Life of Bees," and "The Human Contract," which will mark the directorial debut of Jada Pinkett Smith. Overbrook Entertainment also produced the television series "All of Us" which ran for four years on UPN.

First Call Analyst:
FCMN Contact:

SOURCE: Sony Electronics

CONTACT: Kris Sharbaugh of Universal McCann, +1-646-865-3429,
Kris.Sharbaugh@umww.com; or Miguel Melendez of Overbrook Entertainment,
+1-310-432-2400, miguel@overbrookent.com; or Honey Mae Kenworthy of Sony
Electronics Inc., +1-858-942-2940, HoneyMae.Kenworthy@am.sony.com; or Margaret
Bensfield of Crackle, Inc., +1-212-751-3476, mbensfield@groupsjr.com

Web site: http://www.sony.com/news