'Spider-Man' Spins World Wide Web With Exclusive Internet Debut

- Latest Theatrical Trailer to Debut on the Internet -


The latest theatrical trailer for "Spider-Man" will be shown exclusively on the World Wide Web before being presented in theaters nationwide, it was announced today by Geoffrey Ammer, President of Marketing for Columbia TriStar Marketing Group. The trailer which includes new footage from the highly-anticipated action adventure film will be premiered at http://www.sony.com/Spider-Man beginning Wednesday, March 27 at 9 AM (PT). The trailer will be available in three sizes, including full-screen, exclusively through Apple's QuickTime technology.

"By placing this trailer exclusively online, we are giving fans everywhere an opportunity to get caught in Spider-Man's world wide web," Ammer said. "This Internet exclusive is also our way of saying 'thank you' to the online community that has so enthusiastically followed and supported the development and production of 'Spider-Man' over the past several years."

The teaser trailer will offer fans a final glimpse of the film prior to its debut on May 3. The trailer gives audiences a chance to view the film's state-of-the-art visual effects and shows Spider-Man patrolling the city below by using his webshooters to swing from rooftop to rooftop, performing aerial acrobats and crawling on buildings with the stickiness of an arachnid -- all in a day's work for one of the most popular comic book heroes of all time.

Sony Pictures Digital Entertainment's official "Spider-Man" site surpasses traditional movie sites by providing a truly immersive and experiential encounter that will entertain, engage and inform fans. The site includes video press conference highlights, downloads, discussion boards, sweepstakes and extensive behind-the-scenes information. Using a uniquely viral approach, the site has already become a permanent fan favorite.

"Spider-Man" stars Tobey Maguire as the web-slinging superhero and is directed by Sam Raimi. The film also stars Willem Dafoe as the villainous Green Goblin, Kirsten Dunst as Mary Jane Watson, James Franco as Harry Osborn, Cliff Robertson as Uncle Ben, Rosemary Harris as Aunt May and J.K. Simmons as Jonah Jameson.

Based upon the world famous superhero that first appeared in a comic book in March 1963, "Spider-Man" centers on student Peter Parker (Maguire) who, after being bitten by a mutant spider, gains superhuman strength and the spider-like ability to cling to any surface. He vows to dedicate his life to fighting crime.

"Spider-Man" is produced by Laura Ziskin ("As Good As it Gets," "To Die For," "Pretty Woman") and Oscar® nominee Ian Bryce ("Almost Famous," "Saving Private Ryan," "Twister"). Avi Arad ("X-Men," "Blade") and Spider-Man co- creator Stan Lee serve as executive producers.

The screenplay for "Spider-Man" was written by David Koepp ("Stir of Echoes," "The Lost World: Jurassic Park," "Jurassic Park"). The creative team includes Oscar®-nominated director of photography Don Burgess ("Cast Away," "What Lies Beneath," "Forrest Gump"), production designer Neil Spisak ("The Gift," "For Love of the Game," "Heat") and costume designer James Acheson, who has won Academy Awards® for "Restoration," "Dangerous Liaisons" and "The Last Emperor."

For more information on "Spider-Man," please visit http://www.sony.com/Spider-Man .

About Sony Pictures Entertainment

Sony Pictures Entertainment (SPE) is a division of Sony Corporation of America (SCA), a subsidiary of Tokyo-based Sony Corporation. SPE's global operations encompass motion picture production and distribution; television production and distribution; digital content creation and distribution; worldwide channel investments; home entertainment acquisition and distribution; operation of studio facilities; development of new entertainment products, services and technologies; and distribution of filmed entertainment in 67 countries. Sony Pictures Entertainment can be found on the World Wide Web at http://www.sonypictures.com/ .

About Sony Pictures Digital Entertainment

Sony Pictures Digital Entertainment (SPDE), an operating unit of Sony Pictures Entertainment (SPE), oversees the activities of SPE's digital production and online assets including Sony Pictures Imageworks, Sony Online Entertainment, the Digital Networks Division which includes SoapCity and Screenblast, and SPIN, which represents the studio's online promotional presence. SPDE focuses on three areas: 1) producing and developing visual effects and computer-generated imaging (CGI), digital character animation, and original content for motion picture, television, online and PlayStation audiences; 2) developing new forms of online content, games and interactive programming; and 3) leading SPE's efforts to provide online, open-access video-on-demand, interactive television and wireless entertainment.


SOURCE: Sony Pictures Digital Entertainment; Sony Pictures Entertainment

Contact: Steve Elzer of Columbia TriStar Motion Picture Group,
+1-310-244-7142, steve_elzer@spe.sony.com; or Kristen Tarnol of Sony Pictures
Digital Entertainment, +1-310-840-8234, ktarnol@sonypictures.com

Website: http://www.sony.com/Spider-Man