The World of PlayStation®2 Brought to Your Town

40-Foot PlayStation® Patrol Brings Free Videogaming Fun and Entertainment to

                               Phoenix, AZ

  WHO:     Industry leader Sony Computer Entertainment America Inc., maker
           of the world's best-selling PlayStation game console and
           PlayStation®2 computer entertainment system, with more than
           1,800 of the highest-rated videogame titles on the market -- with
           something to satisfy everyone!

  (Logo:   http://www.newscom.com/cgi-bin/prnh/20000510/SFW104-a )

  WHAT:    PlayStation will bring the PlayStation Patrol to Phoenix, AZ.
           The PlayStation Patrol is a 40-foot long vehicle, featuring 17
           PlayStation 2 interactive kiosks.  The vehicle is set-up to play
           all of the hottest and best-selling videogame titles available
           for the PlayStation 2 computer entertainment system.  The
           PlayStation Patrol Scout, a PlayStation 2 branded Hummer® H2*
           vehicle new for 2003, will accompany the PlayStation Patrol and
           help spread the news that the PlayStation Patrol is in town.
           Coupons will be available for a $5.00 discount on any PlayStation
           or PlayStation 2 game with the purchase of a DUALSHOCK®2 analog
           controller or memory card.  This event is FREE and OPEN TO THE
           PUBLIC.

  WHERE    Phoenix, AZ
   AND     Fry's Electronics
  WHEN:    3035 W. Thunderbird
           Phoenix, AZ
           Friday, October 31, 2003           Noon - 8 p.m.
           Saturday, November 1, 2003         10 a.m. - 8 p.m.
           Sunday, November 2, 2003           11 a.m. - 7 p.m.


  "PLAYSTATION PATROL" TRUCK VISUAL HIGHLIGHTS:

  -- HOT and UPCOMING videogame titles, including:  Downhill Domination™
     (for PlayStation 2), War of the Monsters™ (for PlayStation 2), ATV
     Offroad Fury™2 (for PlayStation 2), MLB 2004 (for PlayStation 2),
     Jak II™ (for PlayStation 2), NFL GameDay™ 2004 (for PlayStation
     2), Ratchet and Clank™: Going Commando (for PlayStation 2), NCAA®
     GameBreaker® 2004 (for PlayStation 2) and many more.

  -- 17 PlayStation 2 kiosks (including one 40-inch big screen kiosk)


  * PlayStation is in no way affiliated with GM

PRNewswire -- Oct. 7

Photo: NewsCom: http://www.newscom.com/cgi-bin/prnh/20000510/SFW104-a
AP Archive: http://photoarchive.ap.org/
PRN Photo Desk, 1-888-776-6555 or +1-212-782-2840

SOURCE: Sony Computer Entertainment America Inc.

CONTACT: Katy Dormer of Sony Computer Entertainment America,
+1-650-655-5671, or katy_dormer@playstation.sony.com

Web site: http://www.playstation.com/