PlayStation® Joins Forces With Camp Woodward to Discover Next Generation of Action Sports Athletes

PRNewswire
07/15/2004

'PlayStation Big Hook Up' Contest Winners in Skate, Inline and BMX to Receive

  All-Expense Trip to Premier Action Sports Camp, a PlayStation®2 and
                                Cash Prize

   WHO:    Industry leader Sony Computer Entertainment America is proud to
           team up with Camp Woodward for the first-ever PlayStation® Big
           Hook Up contest. Sony Computer Entertainment America is the maker
           of the world's best-selling PlayStation game console and
           PlayStation®2 computer entertainment system, with more than
           1,800 of the highest-rated videogame titles on the market --
           something to satisfy everyone!

   WHAT:   "PlayStation Big Hook Up" provides action sports athletes an
           opportunity to showcase their talents at ten stops across the
           country.  The contest, open to participants between the ages of
           7-18, will reward winners in skate, inline and BMX at all
           locations with a PlayStation 2 console and trip to Camp Woodward
           in Woodward, Pa. to compete for the grand prize on August 15-21.
           The grand-prize winner will take home a cash prize of $5,000 and
           use of the East coast or West coast Camp Woodward facilities for
           an entire summer.

   WHERE:  Vans Skate Park
           Great Mall
           1150 Great Mall Drive
           Milpitas, CA 95035
           408-262-0703

   WHEN:   Friday, July 16, 200
           2 p.m. - 9 p.m.

   HOW TO
   ENTER:  Just visit www.campwoodward.com/Big_Hookup/index.htm to register
           as a participant in the "PlayStation Big Hook Up" contest.
           On-site registration is available the day of the event, one-hour
           prior to each of the Open Jam Sessions for skate, inline and BMX.
           For a full list of tour dates and additional details about the
           "PlayStation Big Hook Up" visit www.us.playstation.com.  For
           additional information on Camp Woodward visit
           www.campwoodward.com.

   For more information, please contact:
   Drew McGuire Milam
   Sony Computer Entertainment America
   650-655-5305
   drew_milam@playstation.sony.com

   (Logo:  http://www.newscom.com/cgi-bin/prnh/20000510/SFW104-a )

PRNewswire -- July 15

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SOURCE: Sony Computer Entertainment America Inc.

Web site: http://www.playstation.com/