Sony's Third-Generation AIBO Entertainment Robot Grows Up With Upgraded Software and New Hue

Improved Reaction Time and Advanced Responsiveness Make the AIBO Robot Man's Best Friend


Who says you can't teach an old dog new tricks? Check out the latest upgrade to Sony's canine-like AIBO® Entertainment Robot (ERS-7M2/W and ERS-7M2/B).

Advanced technology, new software applications and an elegant pearl black color have been incorporated in the latest version of the robot, offering more personalized interaction, new tricks and even the ability to house sit. The stylish color variation provides a contrasting balance against the other pearlescent white AIBO robots in the product line.

"The latest AIBO Entertainment Robot is the perfect companion for design- savvy customers seeking a whimsical way to combine the convenience of advanced technology with entertainment applications," said Ken Orii, senior sales and marketing manager of Sony Electronics' e-Solutions Company LLC.

AIBO Entertainment Player and AIBO MIND 2 Software

With new AIBO Entertainment Player (AEP) functions AIBO ERS-7 model owners can control, program and navigate the robot wirelessly from the PC.

The robot's digital camera functions also get a boost with the addition of video recording capabilities, which can make AIBO an effective house-sitter, recording activities in the home while owners are at work or on vacation. The combination of AEP and AIBO MIND 2 (a software application on 32 MB Memory Stick® media) offers several customized recording modes -- continuous, time lapsed, motion activated and sound activated. In addition, the AIBO EYES function allows owners to receive e-mail directly from the AIBO robot with an attached photo.

AIBO robot can also playback your favorite digital music files (compatible with WAV, MP3 and WMA files) or CDs from its speakers while it dances to the beat. AIBO Scheduler is compatible with Microsoft® Outlook®, so it can remind you about important appointments.

The new software improves the AIBO robot's reaction time for better response to voice commands. The new robot also has advanced face tracking and faster, smoother movements that improve its detection ability to avoid obstacles at a greater distance or in a darker environment.

The new ERS-7M2/W (pearl white) and ERS-7M2/B (pearl black) models include AIBO Entertainment Player and AIBO MIND 2 software and will be available in mid-November through Sony Style stores and direct at The AIBO MIND 2 software upgrade will be available for about $100 (AIBO MIND 2 software may be used with all AIBO ERS-7 models), and the upgraded AIBO robot will be available for about $1,900.

For additional information about Sony products, call (888) 222-SONY, or visit Sony's web site at: Press releases and digital images are available for the media at Sony Electronics' news and information web site at:

For further information please contact: Shoko Yanagisawa of Sony Electronics Inc., +1-858-942-7601,

SOURCE: Sony Electronics Inc.

CONTACT: Shoko Yanagisawa of Sony Electronics Inc., +1-858-942-7601,

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