Jagged Edge Performed Live During Monday Night Football

The Brand Atlanta Campaign Premieres Atlanta's Anthem Live at Monday Night Football

Song Written and Produced by Dallas Austin Features Atlanta's Diverse Music Scene


   Who:      R&B Best-Selling Group Jagged Edge
   What:     A performance during half-time on Monday Night Football
             Atlanta Falcons Vs. New York Jets
   Where:    Georgia Dome
   When:     Monday, October 24, 2005
             8 p.m. -- WSB-TV pre-game show featuring The Brand Atlanta
             Campaign and Anthem
             9:07 p.m. -- Atlanta Falcons vs. New York Jets Kickoff
             Approx. 11 p.m. -- The Brand Atlanta Campaign Halftime Show
             (All times EST)

Multi-platinum R&B superstars Jagged Edge performed with the finest recording artists and performers from the Atlanta area during the Monday Night Football broadcast where the Atlanta Falcons host the New York Jets. The half-time performance will be Atlanta's Anthem, "The ATL" -- a crucial component of The Brand Atlanta Campaign. The songs lyrics and sound embody the Campaign's central ideals of Opportunity, Optimism and Openness. The song, produced by hit-maker, Dallas Austin, was the brainchild of Atlanta Mayor, Shirley Franklin.

   Dallas Austin
   Jagged Edge
   T-Boz of TLC
   The Blind Boys of Alabama
   The Atlanta Symphony Youth Orchestra
   All Atlanta Chorus
   Half-time Live Marching Band

The Mayor of Atlanta, Shirley Franklin, asked Dallas Austin to write and produce a song that captures the heart and soul of Atlanta. This song is a celebration of Atlanta and the struggles and achievements of the Atlanta musical collective. "The ATL" is a crowning achievement for all the musical artists that Atlanta has produced. The City of Atlanta will use this song to market itself to Atlanta's residents, visitors and businesses. "Jagged Edge is Atlanta and we're proud to be a part of this incredible project," says Courtney "Bear" Sills, Jagged Edge's Manager, Sills Entertainment.

Jagged Edge first exploded onto the urban contemporary music scene in 1998 with the group's debut album A Jagged Era, which established them as the "Kings of Hip-Hop/Soul." Jagged Edge's breakthrough second album, 2000's J.E. Heartbreak, achieved RIAA double-platinum status, driven in part by the singles "He Can't Love U," "Promise," and the smash "Let's Get Married." A year-and-a-half after its release, the album was still on the Billboard 200 album chart. The group's next platinum album, Jagged Little Thrill, featured their raucous hit "Where The Party At" (featuring Nelly) which reached #1 on the Billboard R&B/Hip-Hop Singles & Tracks Chart and #3 on the Billboard Hot 100. The next Jagged Edge album, Hard, also a platinum album, spawned the album's hit single, "Walked Outta Heaven," becoming the #1 best-selling single, according to SoundScan, on the Hot R&B/Hip-Hop Singles Sales chart for seven weeks in a row. To date, the best-selling hip-hop/soul group has earned nine gold, platinum, and multi-platinum certifications from the RIAA.

And now, on the fifth Jagged Edge album, the group delivers its most refined and soulful set yet. The self-titled album, Jagged Edge will be in- stores November 29, 2005.

About The Brand Atlanta Campaign

The Brand Atlanta Campaign, launched in February 2005, was inspired by Mayor Shirley Franklin's New Century Economic Development Plan. The Campaign is a public/private initiative focused on creating a new, compelling brand identity and integrated marketing plan for Atlanta. The Campaign works in partnership with the Atlanta Committee for Progress (ACP). The ACP, chaired by A.D. "Pete" Correll, chief executive officer and chairman of Georgia-Pacific Corp., collaborates with the City of Atlanta on economic development initiatives, advises and guides business recruitment efforts and capitalizes on synergies between city government, business and community leadership. The Brand Atlanta Campaign committee includes volunteers from diverse backgrounds such as city government, civic organizations and local businesses. For more information, please visit http://www.atlopen.com/.



SOURCE: Columbia Records/Sony Urban Music

CONTACT: Jagged Edge: Edwin Banacia, Sony Urban Music, New York,
+1-212-833-5072, Edwin.Banacia@sonybmg.com; or The Brand Atlanta Campaign:
Isadora Belle, of LattimerMoffitt Communications, +1-404-526-9321,
isadora@lattimermoffitt.com; or Bari Love, +1-404-881-2320,
bari.love@ogilvypr.com; or Bill Reihl, +1-404-881-2314,
bill.reihl@ogilvypr.com, both of Ogilvy Public Relations Worldwide

Web site: http://www.jaggededge.net/