Omarion & BET Join Forces to Premiere New Single, 'Entourage,' as Exclusive Ringtone

Chart-Topping Singer's Avidly-Awaited New Track Debuts On BET's '106 & Park' On Friday, May 12

'Entourage' To Be Available Exclusively As Ringtone Via BET.com/BET Mobile

PRNewswire
NEW YORK
05/12/2006

The chart-topping R&B superstar Omarion and the groundbreaking entertainment network BET have joined forces to make Omarion's new single, "Entourage," available for the first time in any format as a ringtone exclusively through BET Mobile.

The new Omarion single, "Entourage," will premiere on the BET hit series, "106 & Park," on Friday, May 12 (check your local listings). Fans will hear the song for the first time and learn how to get their exclusive Omarion "Entourage" ringtone:

   To download the exclusive ringtone of "Entourage," the new Omarion
   single, directly to their mobile phones, cellphone users simply text
   message the letter "O" (for Omarion) to "23888"

"Entourage" is the first taste of Omarion's upcoming sophomore album, one of the year's most eagerly-awaited new releases.

When Omarion's debut album, O, debuted on the Billboard Top 200 bestselling albums chart at #1 the week of its release in March 2000, the contemporary R&B powerhouse (who rose to stardom while still in his teens as a frontman for the groundbreaking urban "boy band" B2K) entered the ranks of bona fide hip-hop stardom.

Tracks from O -- including "O," "Drop That Heater," "I Wish," "I'm Tryna," "Never Gonna Let You Go (She's A Keepa)," and "Touch" -- have generated sales of more than a million ringtones. The video for "O," the title track from Omarion's debut solo album, peaked at #1 on BET's "106 & Park."

Born and raised in Inglewood, California, Omarion rose to fame while still a teen as a member of the groundbreaking urban "boy band" B2K. His soulful vocals and undeniable charisma helped B2K score a hit with the group's very first single, "Uh Huh," in 2001; achieve gold status with the group's self- titled debut album in 2002; and go RIAA platinum with the group's best-selling sophomore outing, Pandemonium! in 2003.

Omarion's undeniable mediageniality has led to numerous television guest appearances including "Punk'd," "The Sharon Osbourne Show," and "Soul Train." In addition to his musical performances, Omarion has acted on the big screen with key roles in "You Got Served" and "Fat Albert." Omarion stars in "Somebody Help Me," an innovative horror film directed by Chris Stokes and has been attached to screenwriter/producer Tyger Williams' ("Menace II Society") upcoming "Street Soldier."

ABOUT 106 & PARK

As BET's highest rated music series of all time, 106 & PARK has quickly become the leading music video countdown show on television. Live from New York City, the most energetic show on the planet comes fully equipped with an incredible audience and exclusive live performances. And there's more, 106 & PARK allows fans to vote for the videos that they would like to see on the countdown via the networks website: BET.com. 106 & PARK is compared heavily with MTV's TRL but the numbers show the two can't compete -- THE PARK is the number one slot among black households.

ABOUT BET

BET Networks, a subsidiary of Viacom, Inc. (NYSE: VIA)(NYSE: and)(NYSE: VIA.B), is the nation's Leading provider of quality entertainment, music, news and public affairs television programming for the African-American audience. The primary BET channel reaches more than 81 million households according to Nielsen media research, and can be seen in the United States, Canada and the Caribbean. BET is the dominant African-American Consumer brand with a diverse group of businesses extensions: BET.com, the Number 1 Internet portal for African Americans; BET Digital Networks -- BET J, BET Gospel and BET Hip Hop, attractive alternatives for cutting-edge entertainment tastes; BET Event Productions, a full-scale event management and production company; BET Home Entertainment, a collection of BET-branded offerings for the home environment including DVDs and video-on-demand; and BET Mobile, a service venture into the lucrative world of ring tones, games and video content for wireless devices.

  www.omariononline.com
  www.epicrecords.com
  www.bet.com

SOURCE: Sony Urban Music/Epic Records

CONTACT: For more information on Omarion - Tony Ferguson, Sony Urban
Music, New York, +1-212-833-4595, Tony.Ferguson@sonybmg.com; BET - Tara Smith,
+1-212-975-3390, tara.smith@bet.net, or Tricia Newell, +1-212-975-8230,
tricia.newell@bet.net

Web site: http://www.omariononline.com/
http://www.epicrecords.com/
http://www.bet.com/