Sony Computer Entertainment America Media Statement Regarding New European Launch Date for PLAYSTATION 3


Sony Computer Entertainment America (SCEA) today announced it remains on track for the November 17, 2006 launch of the PLAYSTATION® 3 computer entertainment system in North America.

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Earlier today, Sony Computer Entertainment Europe (SCEE) announced it had revised its launch date to March, 2007. Responding to this announcement, Kaz Hirai, president and chief executive officer, SCEA stated:

"The change in the release date for PLAYSTATION 3 in the SCEE territories will not impact our launch for the system here in North America. Our plans remain unchanged, and we are on track to meeting our goals with this important launch. It is also important to note that the previously announced global PLAYSTATION 3 shipment forecast of six million units within the fiscal year ending 2007 has not changed."

The revision of the launch date in the SCEE territories was caused by the delay in the mass production schedule of the blue laser diode within the Sony Group, thus affecting the timely procurement of key components to be utilized in PLAYSTATION 3.

About Sony Computer Entertainment America

Sony Computer Entertainment America Inc. continues to redefine the entertainment lifestyle with its PS one™ game console, PlayStation®2 computer entertainment system, PSP®(PlayStation®Portable) handheld entertainment system and the upcoming, much-anticipated PLAYSTATION®3 computer entertainment system.

Recognized as the undisputed industry leader, Sony Computer Entertainment America Inc. markets the PlayStation family of products and develops, publishes, markets and distributes software for PS one game console, PlayStation 2 computer entertainment system and PSP handheld entertainment system for the North American market. Based in Foster City, Calif. Sony Computer Entertainment America Inc. serves as regional headquarters for all North American operations and is a wholly owned subsidiary of Sony Computer Entertainment Inc. More information can be found online at .

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NOTE: "PlayStation" and the "PS" Family logo are registered trademarks of Sony Computer Entertainment Inc.

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SOURCE: Sony Computer Entertainment America Inc.

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