Britney Spears Enters the Top 5 of the Billboard Hot 100 with her Breakout Smash 'Gimme More'

Jive Records recording artist Britney Spears' latest hit single "Gimme More" is shaping up to be another worldwide hit. Domestically, within just one week of its release "Gimme More" tops the iTunes Store's Top Songs chart at #1 with over 179,000 digital download sales and races up the charts with a meteoric jump from #63 to #3 on the Billboard Hot 100 Singles chart. In Australia and Canada the single ranks #1 on iTunes while entering the Top 20 on the European Top 100 Airplay chart. "Gimme More" is Spears' highest charting hit since her debut single, " ... Baby One More Time."

The "Gimme More" video is scheduled to be on sale exclusively via iTunes on Friday October 5th and will officially premiere on all other video outlets on Monday, October 8th.

Additionally, the song is receiving critical-acclaim. Rolling Stone describes "Gimme More" as "sleek" and "catchy." It was produced by Nate "Danja" Hills, the hit-making producer who has worked with Nelly Furtado, Timbaland and more. The first single from her highly-anticipated album titled Blackout.

Britney Spears was very involved in crafting her fifth studio album, Blackout. She collaborated with top-notch producers and songwriters to produce an upbeat album with a nod to past musical influences and an ear toward the future. The album includes songs such as "Heaven on Earth," produced by promising newcomer Freescha and Kara DioGuardi whose credits include Kelly Clarkson's "Walk Away." People magazine describes the songs as "and early fave ... a throwback to [the] 'I Feel Love' era Donna Summer." Entertainment Weekly says the 25-year old singer "unleashes a more grown-up" sound, evidenced on "Radar" produced by the Swedish team Bloodshy & Avant, the duo behind Spears' Grammy-winning "Toxic." Bloodshy & Avant also produced the much-talked about "Piece of Me" which is one of her most "fierce" and "personal" songs with poignant lyrics according to EW. The album title, Blackout refers to blocking out negativity and embracing life fully and captures the dance-friendly nature of the songs.

Britney Spears is one of the top-selling artists of the last decade, ever since her 14x platinum selling debut album ... Baby One More Time (1999), she has led the resurgence of pop music and instantly changed the musical landscape. To date, she has sold in excess of 83 million units worldwide and has influenced the pop world with an ever-changing mix of cutting edge sound and forward thinking videos. With multi-platinum album sales that include Oops!...I Did It Again (2000), Britney (2001), and In The Zone (2003), seven #1 worldwide singles and four consecutive #1 albums, Spears is part of a rarified group of top-selling female artists in the SoundScan era that include multi-platinum superstars Celine Dion, Mariah Carey and Shania Twain.

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SOURCE: Jive Records

CONTACT: Gina Orr, VP, Publicity, +1-310-449-2650, Gina.Orr@sonybmg.com;
or Wendy Washington, SVP, Publicity, +1-212-833-6886,
Wendy.Washington@sonybmg.com

Web site: http://www.jiverecords.com/