Newly Unveiled Periodical Content Gives Consumers Coast-to-coast News Coverage Available for Wireless Delivery on Sony Reader Daily Edition

Giving readers greater access to an expanded selection of digital reading content, Sony today announced several recent newspaper and magazine additions to the Reader™ Store, which now offers a growing list of periodical content for wireless download on the Sony Reader Daily Edition™ or via Sony's Reader Library software on a PC or Macintosh computer. Since first unveiling periodical content on the Reader Store in December, Sony has worked with publishers to offer news lovers access to periodicals from coast-to-coast, including: The New York Times, International Herald Tribune, The Boston Globe, PC Magazine, The Dallas Morning News, Foreign Affairs, The Denver Post and San Jose Mercury News.

"The expanded breadth of periodical content on the Reader Store illustrates our focus on bringing readers access to the widest selection of content as well as our belief in the value of daily and weekly content delivered on a device designed to enhance the periodical experience," said Bob Nell, director of business development for Sony Electronics' Digital Reading Business. "Reader owners from across the country now have the opportunity to bring their daily newspaper or favorite magazine with them wherever they go, all with a simple touch of the screen."

The Reader Daily Edition is optimized for newspapers and displays periodical content in an elegant, easy-to-read format. Its responsive, menu-driven, seven-inch touch screen lets consumers quickly and intuitively navigate newspapers and magazines, turn pages, highlight text and take notes with the swipe of a finger or by using the included stylus pen.

New additions to the Reader Store join exclusive content from The Wall Street Journal and New York Post, as well as bestselling eBooks and new releases, self-published pieces from independent authors, links to borrow eBooks from libraries nationwide and more than one million free public domain books through Google Books. Since its inception in 2006, Sony's Reader Store has sold millions of titles.

  The following periodicals are available now on the Reader Store:
  --  All Things Digital
  --  Chicago Tribune
  --  Financial Times
  --  Foreign Affairs
  --  International Herald Tribune
  --  Los Angeles Times
  --  MarketWatch Today
  --  New York Post
  --  National Review
  --  PC Magazine
  --  Reason
  --  San Jose Mercury News
  --  The Baltimore Sun
  --  The Boston Globe
  --  The Columbus Dispatch
  --  The Dallas Morning News
  --  The Denver Post
  --  The Nation
  --  The New York Observer
  --  The New York Times
  --  The Salt Lake Tribune
  --  The Wall Street Journal
  --  The Washington Times

Sony has agreements in place with a host of additional magazine and newspaper publishers. Subscriptions to the following newspapers, magazines and exclusive content will be available soon:

  --  Barron's
  --  China International Business
  --  Contra Costa Times
  --  Oakland Tribune
  --  Orlando Sentinel
  --  Newsday
  --  Popular Science Special Editions
  --  The Providence Journal
  --  The San Diego Union-Tribune
  --  The American Scholar
  --  The Asahi Shimbun
  --  The Christian Science Monitor
  --  The Guardian
  --  The Hartford Courant
  --  The Mainichi Daily News
  --  The New York Review of Books
  --  The Wall Street Journal Plus

For more details on the Reader Daily Edition please visit sonystyle.com or the Sony Electronics Community, which includes a corporate blog, video, photos, polls and profiles.

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SOURCE: Sony Electronics

CONTACT: Valerie Motis, Sony Electronics, +1-858-942-8016,
Valerie.motis@am.sony.com; Sandy George, Racepoint Group, Inc.,
+1-781-487-4628, sgeorge@racepointgroup.com

Web Site: http://www.sony.com/news