Sony Electronics and Parsons The New School for Design Collaborate on Higher Education Photography Program

NEW YORK, Oct. 25, 2012 /PRNewswire/ -- Today, Sony Electronics and the School of Art, Media and Technology at Parsons The New School for Design have announced plans for a new "Higher Education Photography" program designed to enhance the overall educational experience for aspiring young photographers.

Highlights of the program, which will begin this winter, include:

    --  Education and Training:  New opportunities for students to interact with
        Sony's "Artisans of Imagery" group of professional photographers.  The
        elite group of photographers will provide students with exclusive
        insight into the world of professional photography and expanded
        understanding of classroom topics.
    --  Equipment Loan Pool:  Students will be granted special access and
        dedicated product service for the latest products and technologies from
        Sony's acclaimed Alpha line of digital cameras, lenses and accessories.

"Furthering the education of the next generation of great digital photographers remains a core strategy for Sony, and is central to our commitment to the industry and the culture of photography," said Gabriel Johnson, product marketing manager for Alpha digital cameras at Sony Electronics. "We are thrilled to announce this partnership and to show our support for the School of Art, Media and Technology at Parsons, which has one of the marquee photography programs in the country."

"Sony has provided our students and faculty with an amazing opportunity to experiment with the latest technology, as well as connect with their network of professional photographers," said Anne Gaines, dean of the School of Art, Media and Technology at Parsons. "This collaborative program will enhance the educational experience of our students, and we look forward to its success."

Additional activities and support will be added to the program in the coming months.

About Sony Digital Imaging
Headquartered in San Diego, Sony Electronics is a leading provider of electronic products for both the consumer and professional markets. Sony's alpha line of award-winning digital imaging products includes E-mount (NEX) compact camera system as well as the traditional A-mount line of DSLR-style cameras and accessories. For more information, please visit www.sonydigitalimaging.com

About Parsons The New School for Design
Parsons The New School for Design is a global leader in art and design education, with programs that span the disciplines. Parsons prepares students to creatively and critically address the complex conditions of contemporary global society. Its curriculum is geared toward synthesizing rigorous craft with cutting-edge theory and research methods, and encourages collaborative and individual approaches that cut across a wide array of disciplines. The School of Art, Media and Technology at Parsons brings together its programs in communication design, design and technology, fine arts, illustration, and photography. For more information, please visit www.newschool.edu/parsons/amt.

SOURCE Sony Electronics

SOURCE: Sony Electronics

CONTACT: Matt Parnell, Sony Electronics, +1-858-942-7975, Matt.Parnell@am.sony.com; Chris Chafin, Parsons, +1-212-229-5667 x3794, chafinc@newschool.edu

Web Site: http://www.sony.com/news